Fudge Factor
The sky is falling. We don't trust our institutions, our journalists, our lawyers, our CEOs, our political leaders, our NGOS, our charities, our children, ourselves. Why should we? Most people fudge habitually, says behavioral economist Dan Ariely, the director of MIT's Center for Advanced Hindsight and author of the recent book, Predictably Irrational. The financial meltdown is just one result of this kind of mass cheating, he says. "Humans are predictably irrational," Ariely says. Here's his recent talk on cheating and why people do it, from TED 2009, below:
Labels: dan ariely, fudge factor, MIT Center for Advanced Hindsight, predictably irrational, social media, TED2009
posted by Marcia Stepanek at
11:54 AM
2 Comments:
"The sky is falling. We don't trust our institutions, our journalists, our lawyers, our CEOs, our political leaders, our NGOS, our charities, our children, ourselves."
I was just thinking about this last night while watching TV. I notice all of these car and product commercials that are playing off of our fears, needs, feelings about what is going on with touchy-feely messages. Newsflash: They are selling cars. That's it. Moving products, making money. I'm just so sick of hearing these advertising messages from big corporations; with their all-knowing schmaltzy voice overs. We all know they don't really care, so who is tricked by this? Sorry this is a bit off subject, it's just something I've been thinking a lot about lately, being in advertising/marketing/design myself. EMILY
Thanks, Emily, for commenting. From our own journalism shop and others to the world at large, it's time to redouble efforts to stay in integrity with the people around us. It starts at home, in the workplace, in the mundane corners of our lives. I loved this talk. It's a wake-up call for the world.
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